A Practical All-In-One Handbook to Quickly Get Started Using Scrum. In "So, What's The Big Deal About Scrum," author André Akinyele provides a quick definitive resource to help developers, managers, and students understand the principles and values of using Scrum in the app, game, software, and web development industry. He describes how to understand and implement Scrum practices in order to manage products, projects, and application developments more efficiently. This handbook provides all the information one needs to quickly get started using the Scrum methodology.